Engaging Customers with a Blog

We've talked in the past about engaging your customers with your blog. Duncraft Bird Feeders has done an excellent job with their blog to do this. They ran a photo contest from their blog recently; and today's post revealed the winner, as voted on by customers.

In addition, they pointed readers of their email newsletter to the blog, announcing these contest winners, thus making this a true multichannel effort, and really engaging their customers as a result.

An excellent example for those looking for ways to use a blog to interact with their customer base.