New Tools, Old Yard Stick

My pal Heather has released a new article in Computerworld regarding Web 2.0 techniques and the IT Staffers who seek to justify there use.

In her article, Heather sites a Forrester Report that stated 63% (of 275 IT managers surveyed) were still using traditional ROI benchmark – i.e. total cost of ownership, to measure the value of Web 2.0 tools. Unfortunately, the new techniques don’t exactly lend themselves to these old standards; most Web 2.0 channels are focused on the improved exchange of information something that is difficult to quantify. Judge for yourself and see how companies across the country are faced with this welcomed challenge.