Seven eAbsolutes

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Yesterday, the Email Yogi presented his Seven eAbsolutes to attendees at the Teradata Partner’s Conference, although we cannot capture the entire session for you in writing we can point you in the right direction to achieve the essence of this presentation for your marketing efforts. Here are the seven along with relevant links to past posts that illustrate each:

eAbsolute I: Grow your List
Email Moo-lah
What a Deal

eAbsolute II: Know More
eWish List
Financial Wish List

eAbsolute III: Interact Often
RFM, CPM and OCC
Exactly what I Want

eAbsolute IV: Micro-Segmentation
Five Star Customers
True One to One

eAbsolute V: Cross Channels
Show me ya Know me
Too Close

eAbsolute VI: Leverage Social Media
What the heck is M2.0?
Green Channel Checklist

eAbsolute VII: Superb Service
Visit, Purchase, Repeat
Let them Eat Cake!

Thanks again to those who made the session; hopefully we’ll have an encore performance in 2009.

Also, congratulations to Jim Niehoff, winner of the Garmin nüvi 200! To everyone else, please make sure to stop by our booth at Partners, booth 407, to pick up a special gift.