Bad Examples of Social Media

Spread it!

Email This

You may have heard about a military mission that was jeopardized because the co-pilot 'tweeted intent.' Or the school teacher who Facebook'ed how much she hated some parents as she prepared for the PTA meeting.

A very big corporations, very senior person was asked, 'How are you focusing on Social Media?' His answer, 'To continue to strive, to meet, and to exceed my customer's expectations in a dynamic economy, with a focus on values about our core customer and recognition of evolving demographics.' Deep, profound, and hard to comprehend. This is the vision that has stalled this corporations endeavor into the next step.

Another big corporation showed me their Social Media statement, 'Our focus is to enrich our customers' personal lives and to make them more successful by bringing to market exciting and useful products & services, empowering our employees & shareholders, & stakeholders in the process.' I bobbled my head in awe!

Then, there is my favorite Tweeter who continues to amaze. Tweet 1 @ 9.31 am in the morning, 'Am on this conference call from hell, thank God for Xanax!' Tweet 2 @ 9.36 am, 'We (name of major corporation) are looking for a product manager, here is the (link to job).' Tweet 3 @ 9.41 am, 'I could spend my whole day watching videos on youtube.'